Common Integration Pitfalls
Even with clear documentation, certain data handling mistakes lead to compliance issues or corrupted analytics. Here’s what we see most often.
Mistake
Over-Collecting PII
Feeding email addresses or device IDs into event streams without clear consent.
Fix: Use salted hashes or strictly anonymized IDs. Never mix PII with analytics events.
Mistake
Stale Consents
Not re-affirming consent after major app updates or policy changes.
Fix: Implement a consent management flow (CMP) and log version of consent given.
Mistake
Global Data Export
Pulling raw data logs via API without filtering for a single user's request.
Fix: Use our user-specific export endpoint. It auto-filters and anonymizes other records.
Mistake
Ignoring App Store Rules
Apple/Google require data usage descriptions in store listings.
Fix: We provide a ready-to-use copy block for your App Privacy section.